Nestle
Nestle’s Nigel Conway: Media & Creative More Closely Linked
LONDON – Cannes Lions has evolved from a creative-centric festival to a far more integrated event, recognizing a range of media, says Nigel Conway, Global Head of Media Communications at Nestle, in an interview with Beet. TV. “We are seeing media fully represented. We want to make sure we are producing integrated communications plans that leverage the […]