Anything Is POSSIBLE: OAAA’s Bager Sees A ‘Share Shift’ For DOOH, AI On Learning Agenda

As the sun comes out this spring, many marketers will be heading to Miami for the POSSIBLE conference, April 15 to 17, “The timing of it is great,” says Anna Bager, President & CEO of OAAA. “We’re in a very interesting year, full of challenge and change, and it’s an election year. There’s a lot […]

 
 

Out Of Home Advertising Is Hotter Than Ever: OAAA’s Anna Bager

SALISBURY, CT — Out of Home (OOH) advertising is experiencing a moment in the sun. Anna Bager, the President & CEO of the Out of Home Advertising Association of America (OAAA), believes that OOH is “hotter than we’ve ever been”. In this video interview with Mike Shields at Beet Retreat Berkshires, Bager says OOH is […]