Innovative Ad Formats Improve The TV Experience: TripleLift’s Rachel LaMura

CANNES — As viewers turn to mature, ad-supported streaming services, are there still opportunities to elevate the CTV ad experience? TripleLift is observing the changes in consumer behavior and aiming to enhance the CTV ad experience with a focus on the consumer, says Rachel LaMura, VP of Product Marketing at TripleLift. In this video interview with […]