Brands Rethink Tech Investments Amid AI’s Growth: Havas’ Sarah Ivey

LAS VEGAS – CES this year featured a greater emphasis on artificial intelligence, the technology that’s been compared to other groundbreaking innovations such as the microprocessor, the personal computer, the Internet and the mobile phone. As this disruptive technology gains greater adoption, marketers are being forced to radically rethink how they work. “Some of the […]