Sparrow Advisers
How Publishers Can Build A 20-Year Ad-Tech Stack: Sparrow’s Milicevic
The technology publishers relied upon to provide advertiser targeting in the last two decades wasn’t exactly intentional. In fact, some of it was a hack of methods used for entirely different purposes. In this video interview with Beet.TV, a leading digital advertising industry advisor says the industry should avoid sleepwalking into another 20 years of […]