Steve Burke
NBCUniversal’s Denise Colella: ‘Best Upfront Ever’ With Big Demand For Data Products
Coming off of its best TV Upfront ever, NBCUniversal has seen at least a tripling of its data products. While it’s a testament to the company’s investments in data capabilities and the NBCU Audience Studio, there’s still work to be done to deliver the best possible ad experience to consumers. This is the assessment of […]