Taylor Schreiner
Algorithms Will Revolutionize Audience Targeting: TubeMogul’s Schreiner
SEVILLE — We’ve heard a lot about the supposed transition from “mad men to maths men” – but what if the real transition is straight to software? Increasingly, computer algorithms are beginning to take on many of the functions of ad targeting and buying themselves. One company where that’s happening is TubeMogul, whose programmatic video platform […]