Beyond QR: Shoppable TV will Ditch Codes for Smarter, Scalable Systems: Ty Cooper, The Take

Are TV viewers really watching the screen anymore, or do they have their phones in their hands? This is the question facing TV manufacturers. But, if viewers are shopping for the things they’re seeing on screen, that may be a win for TV companies. Ty Cooper, founder and CEO at The Take, which provides shoppable […]