tim mahlman

With just a few months left until the final deadline for compliance with new European privacy legislation that passed two years ago, how much impact could the new policy make? Views of executives interviewed for Beet.TV’s GDPR series range everywhere from “not much” to “world-changing”. But one of the world’s leading online publishers thinks the European […]

LAS VEGAS – Verizon’s Oath is intent on spreading the love in 2018 as it ramps up to offer advertisers alternatives to more unified competitors like Facebook and Google. “Build brands people love” is the mantra of the amalgamation of AOL and Yahoo that is Oath. Fittingly, the company has decided to share its “love” […]

COLOGNE — What do you get when you combine the content heft of Yahoo and AOL with the ad platforms each, and their owner Verizon, has rolled up over the years? The newly-formed company is called Oath, and it is targeting new mobile video ad formats as the top priority for its developer staff. “Mobile […]