Vine
For News Video, Go Long: HuffPost Live’s Sekoff
For serious news video, forget Vine’s microscopic content, says the co-creator of Huffington Post’s live streaming video network, HuffPost Live. “The average video being watched on mobile devices is getting longer,”HuffPost live president and co-creator Roy Sekoff tells Beet.TV in this video interview. “A lot of people have made the bet on micro nuggets – […]
Dailymotion’s Vine-like Rival Targets Amateur Creatives
SAN FRANCISCO — YouTube rival Dailymotion may commonly be thought of as a French video site – but that hasn’t stopped it hiring a Silicon Valley development team to build its recently-launched Vine competitor. “Mobile’s been a huge focus for us,” north America GM Roland Hamilton tells Beet.TV in this video interview. “We just expanded […]
GroupM’s Norman: Advertisers Must Embrace the “Stream” With Quick Content
CANNES — Advertising group GroupM’s chief digital officer thinks the top challenge for marketers is to insert themselves in new platforms like Twitter and Facebook that are all about chronologically-ordered, stream-based real-time media consumption. “Every time the distribution channels change – and the stream is a new distribution channel – typically the manufacturing problem changes […]