When Owned, Earned, Shared And Paid Assets Converge: Havas’ Dominique Delport
COLOGNE – If you want to understand what future social commerce will be, go to China. That’s the advice of Havas Global MD Dominique Delport. “I think that we are on the verge of a massive transformation in the way brands are trading with people directly,” Delport says during a break at the 2017 DMEXCO […]