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For Brands in an Agentic AI World, It’s Time to Choose a Role
CANNES, France – Agentic AI is collapsing what remains of the purchase funnel, and brands that haven’t decided what part they want to play ris…
Measure What Actually Matters to Your Brand: Mutinex’s Mike Finnerty
Croud’s Kyle Christie: TV’s Awareness Role Grows as AI Shrinks the Ad-Supported Shopping Journey
Criteo’s Todd Parsons: Search Is Not Dead, Just Different
AI Has Power to Fix Adtech’s Broken Pipes: Permutive’s Joe Root
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For Brands in an Agentic AI World, It’s Time to Choose a Role
CANNES, France – Agentic AI is collapsing what remains of the purchase funnel, and brands that haven’t decided what part they want to play ris…
Measure What Actually Matters to Your Brand: Mutinex’s Mike Finnerty
Measure What Actually Matters to Your Brand: Mutinex’s Mike Finnerty
CANNES, France – Marketing measurement has become ve…
Croud’s Kyle Christie: TV’s Awareness Role Grows as AI Shrinks the Ad-Supported Shopping Journey
Croud’s Kyle Christie: TV’s Awareness Role Grows as AI Shrinks the Ad-Supported Shopping Journey
CANNES, France — Artificial intelligence has been no…
Criteo’s Todd Parsons: Search Is Not Dead, Just Different
Criteo’s Todd Parsons: Search Is Not Dead, Just Different
CANNES, France — Performance marketing has always ch…
AI Has Power to Fix Adtech’s Broken Pipes: Permutive’s Joe Root
AI Has Power to Fix Adtech’s Broken Pipes: Permutive’s Joe Root
AMENIA, NY – The advertising industry has spen…

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